100% electric. Unstoppable impulse.

Introducing the CUPRA Born, designed to evoke pure emotion with a challenger spirit. Aerodynamic performance leads the way with the rear bumper echoing the sleek lines and character of the model itself. In harmony with the CUPRA tribe, a welcoming logo illuminates the ground and a glowing sequence comes to life.

The CUPRA Born is a continuation of CUPRA’s outstanding passion for quality and comes with a sophisticated interior. From superior, soft materials to high-quality, recyclable materials, you will only receive the best for your Born.

100& battery-powered, instant acceleration, and maximum torque. The CUPRA Born allows you to feel amplified power right from the very start.

Advanced technology is in unison across the CUPRA tribe with the Born at the forefront. Augmented reality head-up display offers an immersive driving experience whilst the Top View Camera provides smooth parking.

Like never before, make your vehicle smarter by activating CONNECT online services through My CUPRA App. Climatise your vehicle and send destinations prior to departure with our online assistant always at hand and to provide you with applicable charging stations and opening hours to ensure a worry-free journey.

Don’t stop there, keep informed on the latest CUPRA Born updates with us.

If you would like to request a video or book an appointment for this CUPRA model, please enquire using the buttons below;

Request a VideoBook an Appointment


Order a CUPRA Born and receive CUPRA e-Care* plus your choice of an Ohme wall charge^ or Easy Charging public charging credits^^.​

Electric driving made easy

If you've been dreaming about a new CUPRA Born, there's no better time to make it a reality.

Get more when you go electric

Power your drive with a £750 prepaid card⁴ and a complimentary Ohme charger⁴.

The CUPRA Born charging.
Front view of the CUPRA Born.
Dashboard inside of the CUPRA Born.
Above view of the CUPRA Born.
Inside of the CUPRA Born.
The CUPRA Born.
Side view of the CUPRA Born charging.
Headlights of the CUPRA Born.
Rear view of the CUPRA Born.
Wheel of the CUPRA Born.
Side and rear view of the CUPRA Born.

* At the end of the agreement there are three options: i) pay the optional final payment and own the vehicle; ii) return the vehicle: subject to excess mileage and fair wear and tear, charges may apply; or iii) replace: part exchange the vehicle. With Solutions Personal Contract Plan. 18s+. Subject to status & availability. Maximum 36 month term. Minimum 10% Deposit. Maximum 40% Deposit. T&Cs apply. Available when ordered by 01 July 2024 from participating CUPRA Retailers. Indemnities may be required. Subject to changes in vehicle or equipment prices. Not available in conjunction with any other finance offer and may be varied or withdrawn at any time. Accurate at 04/2024. Freepost SEAT Financial Services.

⁴ Offer open to private UK retail customers, aged 18+. Offer available when ordering a CUPRA Born between 03 April to 30 June 2024. And taking delivery of the vehicle by 1 July 2024. New vehicle stock purchases only. Offer is for a £750 prepaid card, (prepaid card is issued by GVS Prepaid Ltd, pursuant to license by Mastercard® International Incorporated) and an Ohme Home EV charger option: available to homeowners or renters with landlord's permission with off-street parking & sufficient electrical capacity. Standard installation (subject to Ohme T&Cs). No cash alternative. Offer cannot be claimed retrospectively against previous orders. Not available to fleet customers. The card standard terms and conditions will apply. Please visit this link for more information.  Full T&Cs here.

CUPRA Born: Prices shown are the MDP (Manufacturer's Direct Price). This is the price set by CUPRA which you pay for the vehicle. CUPRA Born vehicles are sold by CUPRA UK, a trading division of Volkswagen Group United Kingdom Limited (please note that you will need to visit an authorised CUPRA Agent to order, purchase and take delivery of your CUPRA Born vehicle). The Manufacturer's Direct Price includes delivery to an authorised CUPRA Agent, number plates, new vehicle registration free, the first year's Vehicle Excise Duty and VAT (calculated at 20%). You can find out more about the CUPRA model for selling CUPRA Born vehicles by clicking here.

All other CUPRA vehicles (excluding the CUPRA Born), the prices shown are CUPRA's recommended on the road prices (Recommended On The Road Price or ROTR). Actual prices are set by CUPRA authorised retailers in their sole discretion – always obtain these prices from your chosen CUPRA retailer. The Recommended On The Road Price includes the standard UK delivery charge, number plates, new vehicle registration fee, the first year's Vehicle Excise Duty and VAT (calculated at 20%).

The values mentioned are the result of the type approval of the selected model, in accordance with Regulation CE 2018/858. The available power (kW) and acceleration of the model depends on the state of charge of the battery and its temperature.

The accurate range for your vehicle will vary according to a number of different factors which include the route, weather conditions, vehicle load (occupants + luggage), battery age and condition, optional equipment (alloys, tyres, etc.), the use of peripheral energy consumption systems such as heating, air conditioning and heated seats, as well as your driving style. The indicated range has been calculated in compliance with the WLTP regulation which sets out standard test conditions applicable to all car manufacturers. This ensures that the values calculated in accordance with this regulation are comparable for all vehicles.

Please note that some images may not reflect UK specification or may only be available as an option.

CUPRA UK and its Retailer Network may record telephone calls for training, monitoring, service delivery and internal compliance purposes.

    V1 £34,125.00
    Manufacturer's Direct Price**

    - 18" ‘Cyclone’ alloy wheels
    - LED headlights and taillights
    - 12" Navigation system
    - 5.3" Digital Cockpit
    - Wireless Full Link smartphone integration
    - Front sport bucket seats in black SEAQUAL® Yarn
    - Heated, leather-wrapped multi-function steering wheel
    - Rear view camera
    - Adaptive cruise control
    V2 £36,635.00
    Manufacturer's Direct Price**

    - in addition or replacement to V1:
    - 19” ‘Typhoon’ machined alloy wheels
    - Dark tinted rear windows
    - Heated front seats
    - Augmented reality head-up display
    V3 £38,390.00
    Manufacturer's Direct Price**

    - in addition or replacement to V2:
    - 20” ‘Hurricane’ machined aerowheels
    - Granite Grey Dinamica® seats
    - 12 way electrically adjustable front seats
    - Pneumatically adjustable lumbar support
    - Massage function